Sunglasses Like No Other; Experience The Difference With Plant-Based Innovation
Explore the cutting-edge technology behind our sunglasses, built to exceed industry standards.
Join us in redefining the future of eyewear with sustainable solutions that prioritize strength, comfort and style.
Backed By Our 90 Day Quality Guarantee
Learn everything you need to know about our plant based eyewear!
In this video we dive deep into the materials used for manufacturing, an in depth view of our lenses, and give a live demonstration showing you just how strong they really are!
Backed By Our 90 Day Quality Guarantee
What Makes Our Sunnies The Strongest?
Cellulose acetate offers superior strength and durability due to its molecular structure, featuring long chains of cellulose molecules chemically modified with acetate groups.
Scientific studies have demonstrated its exceptional impact resistance, attributed to its ability to absorb energy and distribute stress effectively, making it less prone to fractures or cracks even under significant pressure.
Moreover, its flexibility allows for bending without snapping, enhancing its durability and longevity.
To match this, our sunglasses are all fitted with super heavy duty hinges, ensuring there are no weak points.
As soon as you hold a pair of Shade sunnies in your hand, you will notice the insane amount of quality we have packed into our sustainable eyewear, and you will never look back.
A message from the founder - Sam
My passion for sustainability and my desire to make a meaningful impact on the world led me to create Shade Eyewear.
As someone who cherishes our planet and all its wonders, I couldn’t stand by while plastic pollution threatened our oceans and wildlife.

With Shade Eyewear, I envision more than just a brand; I envision a movement.

A movement where individuals like you and me come together to make conscious choices that benefit not only ourselves but also the planet we call home.
By utilizing cutting-edge technology to create sunglasses that have been engineered to outperform regular plastic sunglasses, I want to offer premium sunnies that are durable and comfortable while promoting environmental responsibility.

But my journey with Shade Eyewear goes beyond just creating sustainable sunglasses.

It’s about showing the world that small changes in our everyday choices can lead to significant positive impacts on the environment.

Together, we have the power to create a brighter, cleaner future, and give back to the planet that gives us everything. 

Thank you for joining me on this empowering journey with Shade Eyewear
How We Compare!
Backed By Our 90 Day Quality Guarantee
What is Try Before You Buy?
This is our unique feature that lets you try our sunnies BEFORE paying for them, from the comfort of your own home!
- Select up to three pairs that you'd like to try
- Hit the 'Free Home Try-On' button and checkout as normal
- We send them to you to try, so you can be 100% confident in the quality, and make sure they fit and suit your face type
- You have 3 days after they arrive to decide which sunnies you want to keep, and which styles to return for free!
Your complete satisfaction is most important to us, so this is great way to gain your trust and remove any fear associated with online shopping!
Watch below as Sam tries on our range of sustainable sunnies!
Backed By Our 90 Day Quality Guarantee
Sea Shepherd Conservation Society is a global marine conservation organization renowned for its direct-action tactics to defend and protect marine wildlife and habitats.
Through campaigns ranging from combating illegal fishing to opposing marine pollution, Sea Shepherd actively engages in frontline activism to safeguard the oceans.
By supporting Sea Shepherd with every purchase, our business aligns with their mission, contributing to vital resources for their operations, including, vessel maintenance, equipment, and personnel, enabling them to continue their relentless efforts in defending marine ecosystems and promoting sustainable practices worldwide.
Take A Look At Our Crowd Faves!
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Backed By Our 90 Day Quality Guarantee
WHAT OUR CUSTOMERS HAVE TO SAY!
Backed By Our 90 Day Quality Guarantee
Frequently Asked Questions
HOW LONG WILL THEY LAST?
Our frames are made from a plant based material known as Cellulose Acetate. It is stronger, flexible, and more durable than regular plastic frames, and causes less harm to the environment, which is why we love them! They are more resistant to pressure placed upon the frames and can bend further before breaking. If properly looked after, our sunglasses can easily last 3-5 years or more!
HOW MUCH DO THEY PROTECT MY EYES?
All of our lenses offer UV400 A/B protection. 'UV400' refers to UV rays at the top end of the UV spectrum, up to the 400-nanometre wavelength. Our lenses block 100% of these UV rays, which provides you with the most possible protection you can get.
ARE THEY GOOD FOR DRIVING?
All our sunglasses have Category 3 lenses which are best for daytime driving conditions — any higher is considered too dark to drive safely. They are also polarised which reduces the glare!
HOW LONG DOES DELIVERY TAKE?
Our sunglasses are stocked here in Queensland, Australia. Every order will be posted within 48 hours of you placing the order, and all orders placed on a weekend will be posted on Mondays.
Orders within Australia will generally arrive within 7 days, and overseas orders may take between 7-14 days to arrive. This is just a guideline and certain circumstances may effect these times.
HOW MUCH IS SHIPPING?
We run a flat rate shipping cost for all orders.
Standard shipping is just $5.95 and express is just $9.95
WHAT IF THEY DON'T SUIT ME?
This is why we offer our Free Home Try-On service! If you are worried about how your sunnies will look or fit you, or even if you would like to see the quality first hand before paying for them, then this feature is for you!
DO THEY HAVE WARRANTY?
Our sunglasses are backed by a 90 day quality guarantee. If you break them, we replace them! Check out our warranty section to view the terms and conditions.
DO YOU OFFER BUY NOW PAY LATER?
We sure do! Currently we offer AfterPay so you can wear your new sunnies straight away and pay them off with four small repayments.